EY
Eyad Sherif
Founder · Creative Director
Reads briefs like manuscripts. Writes back in fragments.
Kickoff
This week
The social media studio that turns MENA founders into brands you can’t scroll past.
33+ Brands
12+ Years
Cairo Studio
Since 2022
Trusted by 33+ brands · building 5 at a time
SOCIAL MEDIA
BRANDING
CONTENT
PAID ADS
STRATEGY
SOCIAL MEDIA
BRANDING
CONTENT
PAID ADS
STRATEGY
Trusted by 33+ brands across MENA
|
12+ years in the trenches
|
12 countries served
|
By application. Limited engagements per quarter.
02 — Why Us
Three things we refuse to do like everyone else.
01
We don't hire generalists.
Every project has a dedicated strategist, art director, and editor. Three minds touch every piece before it ships.
02
We don't post — we compound.
Content is built as a system, not a calendar. The work stacks. Engagement compounds across quarters, not posts.
03
We don't gate answers.
Pricing lives on this page. Briefs go straight to the founder. You never have to book a call to find out what we cost.
03 — The Team
A small team. A loud output.
Strategists, art directors, editors, and operators. Twelve years across MENA, applied to one studio.
04 — Services
Five things
Five things
we do relentlessly.
Five disciplines. Done deep. Nothing else.
What it is
Always-on content systems for Instagram, TikTok, and the channels that move your audience. Not posting calendars. Operating systems.
Who it's for
Brands that have an audience and want it to compound. Founders who've outgrown their freelancer.
What you get
- Monthly content strategy + pillar system
- 12–20 posts per month (depending on tier)
- Reels production (custom-shot or studio-built)
- Community management + DM responses
- Monthly performance review with the founder
What it is
Photo, video, motion, carousels — scroll-stoppers engineered for the feed, not the portfolio. We shoot, we edit, we ship.
Who it's for
Brands whose strategy is set but whose output isn't keeping up. Founders who need a creative engine, not another agency deck.
What you get
- Studio shoots (in-house and on-location)
- Reels written, shot, edited, and delivered weekly
- Static posts + carousels built around your visual code
- Motion graphics + sound design where needed
- All raw files + organized exports on delivery
What it is
Logos, systems, stickers, zines — the visual code that turns followers into fans into culture. We build identities that hold up across ten years and ten channels.
Who it's for
New brands launching, or established brands whose identity has drifted. Founders who care about the visual difference between average and inevitable.
What you get
- Strategy + naming (if needed)
- Logo, mark, wordmark system
- Type, color, voice guidelines
- Application kit (social, print, merch, packaging)
- Source files + brand manual
What it is
Meta, TikTok, Google. Creative that earns the click, media that earns the ROI. No vanity metrics, no hidden margin.
Who it's for
Brands with a product or offer that already converts on owned channels and want to scale acquisition. Founders who want both numbers and craft.
What you get
- Funnel + creative audit
- Ad creative built specifically for paid (not repurposed organic)
- Campaign setup + ongoing optimization
- Weekly creative refresh (no fatigue)
- Transparent reporting on spend, CPA, ROAS
What it is
End-to-end campaign builds — concept, production, rollout, community. The moments that move a brand from being seen to being talked about.
Who it's for
Brands with a launch, a season, a collab, or a story worth landing properly. Founders who want a 90-day push, not another social calendar.
What you get
- Concept + narrative
- Production (shoot, edit, build)
- Rollout plan across owned + paid + earned
- Activation assets (events, PR, partnerships)
- Post-launch analysis + next-step recommendation
See examples
Campaign work in the archive →
Not what you need? → Brand Identity or Content Production.
05 — Our Work
Proof lives
Work with us
Proof lives
in the feed.
Converse
Ibn Nasaba
Hagar
Gracias
MakeHappn
Evolve Studio
Hagar
Evolve Studio
06 — The Five Decisions
Our process is built on five refusals to settle.
01
Listen
Deep research. We read your audience's silence as carefully as their noise.
02
Decode
Find the signal inside the category. What does average look like? Now ignore it.
03
Design
Build the system — visual, verbal, strategic — that makes elevation inevitable.
04
Ship
Relentless execution. The difference between a deck and a movement is output.
05
Compound
Measure, refine, repeat. Every post is a brick. We build cathedrals.
07 — Ways to Work
Three ways
Three ways
we show up.
Sprint, retainer, or studio-of-record. Every engagement starts with a free 30-minute discovery call. No decks, no fluff.
We onboard 2–3 new partnerships per quarter.
01 · Launchpad
Brand Sprint
2-week intensive · fixed scope
EGP 95K one-time
For founders launching or refreshing a brand.
- Brand strategy document
- Logo + visual identity system
- Color, typography, voice guidelines
- 1 social media template kit
- 30-day launch playbook
- Source files
Timeline: 14 days
Start the Sprint
02 · Studio Lite
Always-On
Monthly retainer · 3-month minimum
EGP 65K / month
For brands building consistency on one platform.
- 12 posts per month
- 4 reels per month
- Monthly strategy review
- Community management (1 platform)
- Email-only support
Most picked
03 · Studio Full
Always-On
Monthly retainer · 3-month minimum
EGP 140K / month
For brands compounding across multiple platforms.
- 20 posts per month
- 8 reels per month (custom production)
- Bi-weekly strategy review
- Community management (up to 3 platforms)
- Photography or content shoot (1 / quarter)
- Founder direct line (WhatsApp)
04 · Studio of Record
Full Partnership
Annual · custom scope
Starts EGP 280K / month
For brands ready to commit to long-term creative ownership.
- Dedicated creative team
- Quarterly campaigns + launches
- Paid media management (Meta, TikTok, Snapchat)
- Photography + video production (monthly)
- Brand evolution + system upkeep
- Direct line to the founder
- 4 retainer slots maximum per year
Included in every package
NDAs signed
Full IP transfer
Source files
Quarterly reviews
No lock-in contracts
Not sure which fits? Build Your 5 above.
08 — Build Your 5
5 questions. One plan.
5 questions. One plan.
Zero guesswork.
Most studios make you book a call to see a price. We built the opposite — answer five quick things and see the exact package, deliverables, timeline and investment we'd recommend for you. Free. Instant. No email required.
01 / 05 · The Five-Decision Configurator
Decision 01 · Identity
What's the brand called?
Even a working name is fine. We'll use it throughout your plan.
Decision 02 · Category
What do you actually do?
Decision 03 · The hurt
What hurts the most right now?
Decision 04 · Timeline
How fast do you need it?
Decision 05 · Investment
And the monthly budget?
No sales follow-up. We just show the number that makes sense.
Your personalized plan · Built in 5 seconds
You,
here's your five.
Based on what you told us, this is the exact package we'd run for you. No guesswork, no upsell stack.
Recommended deliverables
Your package
Always-On Studio
Content engine · monthly
EGP 350,000/ month
No retainers locked before call
·
First draft in 5 days
No account · No email · Nothing saved
Built live on this page
09 — Questions
The 5 things
The 5 things
everyone asks first.
Anything else, send a brief. We'll answer it.
01 How fast can you actually start?
Brand Sprints kick off within 5 days of signing — usually faster. Monthly partnerships start the same week. We don't believe in 4-week onboarding theater. If we can't move fast, we don't deserve the work.
02 What does it cost to work with you?
Four honest tiers: Launchpad Brand Sprint at EGP 95K one-time, Studio Lite at EGP 65K/mo, Studio Full at EGP 140K/mo, and Studio of Record starting at EGP 280K/mo. No discovery-call gates. Use Build Your 5 on this page to see your exact match in 60 seconds.
03 What makes AVER5GE different?
We're opinionated. We pick a fight on every brand. We do 5 things relentlessly instead of 50 things badly. We don't hire generalists. And we don't gate answers behind discovery calls.
10 — Send a Brief
The fifth
The fifth
decision.
Tell us what you're building. We reply within 6 hours.
Studio
Sheikh Zayed City, 205 · Jizah, EG
Direct
WhatsApp
Hours
Sun–Thu · 10:00–19:00 (CAI)
What happens next?
01
We reply within 6 hours with questions or a discovery call link.
02
30-minute discovery call — we listen, you talk.
03
Custom proposal in 48 hours. No templates.
Wait — one second
Before you go.
Get a free roast from PENTA.
Our AI creative director will tell you exactly what's wrong with your brand in 60 seconds. No email. No signup. No discovery call. Just honesty.